Business & Money | Marketing & Sales

Ãtes-vous indispensable ?: Libérez le linchpin qui est en vous...

by Seth Godin

2020-05-12 09:45:42

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Seth Godin est l'un des plus importants spécialistes mondiaux du marketing viral. Ses articles, ses posts sont repris et cités partout. Il est l'auteur de best-sellers comme Permission Marketing, La vache pourpre, Tribus. Dès sa paruti... Read more
Seth Godin est l'un des plus importants spécialistes mondiaux du marketing viral. Ses articles, ses posts sont repris et cités partout. Il est l'auteur de best-sellers comme Permission Marketing, La vache pourpre, Tribus. Dès sa parution, Linchpin a été en tête de la liste des meilleures ventes du New York Times pendant plusieurs semaines. Il s'agit à la fois d'un pamphlet socio-politique, d'un manifeste pour le développement personnel (une exhortation à laisser parler le génie qui est en chacun d'entre nous), et un appel au changement dans le monde du travail. Less

Book Details

PublisherDiateino
Publication date May 10, 2010
ISBN9782354560157
autor-image
Seth Godin
Author
Seth Godin, Vice-President, Direct Marketing, Yahoo! Inc., is responsible for Yahoo!'s direct marketing, permission marketing and Internet promotions. Godin joined Yahoo! in 1998 from Yoyodyne, where ...

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