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Developing New Functional Food And Nutraceutical Products

by Debasis Bagchi

2020-11-23 22:24:46

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Developing New Functional Food and Nutraceutical Productsprovides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namel... Read more

Developing New Functional Food and Nutraceutical Productsprovides critical information from conceptualization of new products to marketing, aiming to present a solid understanding of the entire process through detailed coverage of key concepts, namely innovation, regulation, manufacturing, quality control, and marketing.

Chapters provide insights into market and competitive analysis, product design and development, intellectual property, ingredient sourcing, cost control, and sales and marketing strategies.



  • Examines key considerations in product development
  • Provides a streamlined approach for product development
  • Addresses manufacturing and quality control challenges
  • Includes key lessons for a successful product launch and effective marketing
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Book Details

File size10.88 X 8.5 X 0 in
Print pages544
PublisherAcademic Press
Publication date September 29, 2016
LanguageEnglish
ISBN9780128027806
autor-image
Debasis Bagchi
Author
Debasis Bagchi, PhD, MACN, CNS, MAIChE, received his PhD in medicinal chemistry in 1982. He is the Director of Scientific Affairs, VNI, Inc., Lederach, Pennsylvania; an Adjunct Faculty at Texas Southe...

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Store Availability Book Format Condition Price
Indigo Books & Music In Stock Hard Cover Hard Cover Buy CAD 180.01
Indigo Books & MusicIn Stock
Format
Hard Cover
Condition
Hard Cover
Buy CAD 180.01
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