Myths Of Social Media: Dismiss The Misconceptions And Use Social Media Effectively In Business

by Michelle Carvill

2020-12-29 18:09:15

Everyone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ultimately none of it really matters, as the digital space is full of fake news and online messaging is see... Read more

Everyone knows that social media is free, millennials are all adept social media experts, that businesses always have to be available 24/7 and ultimately none of it really matters, as the digital space is full of fake news and online messaging is seen as inauthentic. Don''t they?

The use of social media as a business tool is dominated by falsehoods, fictions and fabrications. InMyths of Social Media,digital consultantMichelle Carvilland workplace psychologistIan MacRaedismiss many of the most keenly-held misconceptions and instead, present the reality of social media best practice. Using helpful and instructive, sometimes entertaining and occasionally eye-watering examples of what you should and should not do,Myths of Social Mediadebunks the most commonly held myths and shows you how to use social media effectively for work and at work.

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Book Details

File size9.06 X 6.1 X 0.59 in
Print pages240
PublisherKogan Page
Publication date March 31, 2020
LanguageEnglish
ISBN9780749498719
Michelle Carvill is Founder of Carvill Creative - a social media marketing agency founded in 2002 whose clients include the BBC, Nuffield Health and Norbord. Passionate about the digital future, she ...

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