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Perfect Phrases for Fundraising

by Beverly Browning

2020-11-23 18:38:28

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THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEPrecise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed.Perfect Phrases for Fundraising provides... Read more

THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIME

Precise language in a fundraising campaign is an absolute must. The words you choose can make the difference between having your appeal read . . . or tossed.Perfect Phrases for Fundraising provides everything you need to craft a message that recipients will read and respond to. This quick-access guide is packed with time-saving tips, message-crafting strategies, and ready-to-use phrases sure to get results in any campaign. Master the right language for:

  • Telephone soliciting
  • YouTube, Facebook, and Twitter
  • One-on-one meetings
  • Board of director appeals
  • Organization website campaigns

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Book Details

File size8 X 5.1 X 0.4 in
PublisherMcGraw-Hill Education
Publication date August 28, 2012
LanguageEnglish
ISBN9780071793735
autor-image
Beverly Browning
Author
Dr. Beverly Browning has been a grant-writing consultant for government groups, agencies, schools, corporations, and nonprofit organizations for two decades, raising more than $100 million in funds....

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