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Raise The Bar: An Action-based Method For Maximum Customer Reactions

by Jon Taffer

2021-07-20 04:43:12

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Jon Taffer is the prevailing expert on turning around bars, restaurants, and clubs before they fail. He's considered the greatest authority in the hospitality industry, has saved thousands of bars and restaurants, and runs the biggest trade show in t... Read more
Jon Taffer is the prevailing expert on turning around bars, restaurants, and clubs before they fail. He's considered the greatest authority in the hospitality industry, has saved thousands of bars and restaurants, and runs the biggest trade show in the business. He hosts and co-produces Spike TV's hit show "Bar Rescue," a documentary-style series where he gives struggling bars one last chance to succeed." Raise the Bar On Your Business "distills the secrets to running a successful hospitality business, based on Reaction Management, a strategy Taffer developed and uses on every episode of "Bar Rescue." The overarching philosophy is this: All business is about creating the right reactions in customers. And those reactions can be controlled, to a large degree.　 Taffer reveals how to build an amazing customer experience in any venue, from the seediest dive bar to the hottest nightclub in Vegas. Less

Book Details

ISBN9780544148307
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Jon Taffer
Author
Jon Taffer is the host and executive producer of Paramount Network's Bar Rescue and the author of Raise the Bar. He has rescued more than 1000 bars and restaurants in his nearly 40 years of industry e...

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