Nonfiction | Business & Investing

Strategic Communications for Nonprofit Organizations : Seven Steps to Creating a Successful Plan

by Sally J. Patterson

2020-07-24 02:49:13

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How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strategic Communications for Nonprofit Organizations, Second Edition supports nonprofits in usi... Read more
How a nonprofit s strategic communications department defines its issues and policies determines whether the public views it as an effective organization. Strategic Communications for Nonprofit Organizations, Second Edition supports nonprofits in using their resources most effectively. The Second Edition includes a dedicated web site, equipping professionals with the worksheets, forms, surveys, and self-assessment tools needed to create a total communications plan. Plus, the book s step-by-step instructions demonstrate nonprofit communications strategies that work. Practical and clear, this in-the-trenches book provides nonprofit CEOs with expert insights to achieve their mission. Less

Book Details

File size10.26x7.36x1.02inche
Print pages274
PublisherWiley
Publication date January 1, 2009
LanguageEnglish
ISBN9780470401224
autor-image
Sally J. Patterson
Author
...

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