What Is Lego?

by Jim O'connor

2020-07-17 12:02:20

Find out how these fun, stackable blocks became the most popular toys in the world.The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--whi... Read more
Find out how these fun, stackable blocks became the most popular toys in the world.

The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up.

In this book, author Jim O''Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon. Less

Book Details

File size7.5x5.3x0.4inches
Print pages112
PublisherPenguin Workshop
Publication date May 1, 2020
ISBN9780593092941

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