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Women On Top: How Women Entrepreneurs Are Rewriting The Rules Of Business Success

by Margaret Heffernan

2020-12-31 04:38:43

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More women are starting successful businesses than ever before. But what makes women leaders different? And how can others learn to capitalize on their strengths? Through interviews with hundreds of women entrepreneurs, Margaret Heffernan discovered ... Read more
More women are starting successful businesses than ever before. But what makes women leaders different? And how can others learn to capitalize on their strengths? Through interviews with hundreds of women entrepreneurs, Margaret Heffernan discovered that women are more values-oriented, more flexible, and less ego-driven than their male counterparts; as a result they''re creating company cultures that are better able to meet the demands of the new economy. Heffernan''s stories about real women making really serious profits is a must- read for all entrepreneurs-male or female, whether well established or just starting up-as well as anyone seeking to understand what it takes to do business today. Less

Book Details

File size7.73 X 5.07 X 0.65 in
Print pages288
PublisherPenguin Publishing Group
Publication date February 26, 2008
LanguageEnglish
ISBN9780143112808
autor-image
Margaret Heffernan
Author
Margaret Heffernan is an entrepreneur, chief executive, and author. She was born in Texas, raised in Holland, and educated at Cambridge University. She worked for the BBC and developed interactive mul...

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