Engineering & Transportation | Transportation

Airline Operations and Management : A Management Textbook

by Gerald N. Cook

2020-07-24 08:34:28

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 Airline Operations and Management: A Management Textbookis a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations,... Read more

 Airline Operations and Management: A Management Textbookis a survey of the airline industry, mostly from a managerial perspective. It integrates and applies the fundamentals of several management disciplines, particularly economics, operations, marketing and finance, in developing the overview of the industry. The focus is on tactical, rather than strategic, management that is specialized or unique to the airline industry.

The primary audiences for this textbook are both senior and graduate students of airline management, but it should also be useful to entry and junior level airline managers and professionals seeking to expand their knowledge of the industry beyond their own functional area.

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Book Details

File size9.21x6.14x0.75inches
Print pages362
PublisherRoutledge
Publication date February 1, 2017
LanguageEnglish
ISBN9781138237537
autor-image
Gerald N. Cook
Author
...

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