Customer Service in Tourism and Hospitality
by Simon Hudson 2020-04-16 18:00:26
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Provides the ‘whys’ and ‘hows’of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developi... Read more
Provides the ‘whys’ and ‘hows’of customer service. Easy to read, very current, and full of references to all the latest research. Chapters cover financial and behavioural consequences of customer service, consumer trends, developing and maintaining a service culture, managing service encounters, CRM and much more. Less
  • Publication date
  • Language
  • ISBN
  • November 30, 2012
  • eng
  • 9781908999351
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